Global gold demand declined in 2017 despite a pick up in last quarter, says WGC


Gold demand rallied in the closing months of 2017, gaining 6 per cent year-on-year in Q4 to reach 1,095.8 tonnes. However, overall demand for the full year fell by 7% to 4,071.7 tonnes, compared with 2016, according to the World Gold Council’s (WGC) latest Gold Demand Trends report.

Inflows into exchange-traded funds (ETFs) continued steadily throughout the year, totalling 202.8 tonnes, but lagged behind the exceptional levels seen in 2016. Similarly, although central banks continued to add to reserves, purchasing 371 tonnes in 2017, buying was down 5% year-on- year.

Full-year bar and coin demand fell 2% as US retail investment dropped sharply. However, the year saw a recovery in both jewellery and technology demand, each making modest gains compared with 2016, as improving economic conditions lifted consumer sentiment in India and China, and an increase in gold-containing technology, such as smartphones and tablets, boosted demand.

Positive annual ETF inflows add 202.8 tonnes to demand in 2017, however this was around one-third of 2016’s inflows. European-listed gold-backed ETFs accounted for 73% of net inflows, with investors keenly attuned to geopolitics and negative interest rates.

2017 saw the first annual increase in jewellery demand since 2013, but the sector remains weak in a historical context. Relatively stable prices and improving economic conditions paved the way for growth, but demand remains soft compared with long-term average levels. India and China eclipsed other markets, together accounting for 75 tonnes of the 82 tonnes (4%) increase in global full-year demand.

Full Year 2017 figures:

  • Overall demand for FY 2017 was 4,072t, a fall of 7% compared with 4,362t in 2016
  • Total consumer demand in FY 2017 rose by 2% to 3,165t, from 3,102t in 2016
  • Total investment demand fell 23% to 1,232t in FY 2017 from 1,595t in 2016
  • Global jewellery demand grew 4% to 2,136t, from 2,054t in the same period last year
  • Central bank demand was 371t, down 5% compared with 390t in 2016
  • Demand in the technology sector increased by 3% to 333t from 323t in 2016
  • Total supply was down 4% to 4,398t, from 4,591t during 2016
  • Recycling fell 10% to 1,160t compared with 1,295t in 2016

Q4 2017 figures:

  • Overall demand was 1,096t, an increase of 6% compared with 1,036t in Q4 2016
  • Total consumer demand fell by 10% to 906t, from 1,006t in the same period last year
  • Total investment demand was up 41% to 286t compared with 202t in Q4 2016
  • Global jewellery demand grew 3% to 649t, from 630t in the same period in 2016
  • Central bank demand slowed 38% to 73t compared with 118t in Q4 2016
  • Demand in the technology sector increased 5% to 88t compared with 84t in Q4 2016
  • Total supply was up 1% to 1,095t, from 1,080t in the same period last year
  • Recycling grew 8% to 277t compared with 257t in Q4 2016

Official gold reserves in the world swelled by 371 tonnes in 2017, 5% down on 2016 levels. Turkey joined Russia as the most prominent of the central bank buyers.

The technology sector recovered in 2017, up 3% to 333t compared with 2016, ending a 6-year downtrend. The volume of gold used in electronics and other industrial applications grew steadily throughout the year, thanks to the increasing prevalence of new-generation features in smartphones, vehicles and laptops.

“It’s not surprising to see overall gold demand down given the backdrop of monetary policy tightening and strong equity markets in 2017, but the market is not in bad shape. The US dollar gold price was up 13% and institutional investors, especially in Europe, continued to add gold to their portfolios as a hedge against frothy asset prices and geopolitical uncertainty, said Alistair Hewitt, Head of Market Intelligence at the World Gold Council.

Shekhar Ghosh is consulting editor, He has edited and written for publications like Business India, Business Standard, Business Today, Outlook and many other international publications. He can be reached at


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