Indian Tea Association inks pact with Chinese Tea body to boost shipments

The Indian Tea Association (ITA) has signed an MoU with China Tea Marketing Association for lifting the volume of black tea exports from here.

India’s tea export to neighbouring China is expected to touch 15 million kg (mkg) by the end of next calendar year, a top official of Indian Tea Association (ITA) said.

India exported 7.76 million kg of tea to China, valued at around Rs 135 crore during January-October 2018 period as compared to 6.5 million kg in the year-ago period.

“China imports close to 30 million kg of tea annually, a major share of which comes from Sri Lanka. This is because they keep organising frequent trade delegations. If we can be more active and take concerted efforts then we should be able to export close to 15 million kgs of tea to China by December 2019,” the official said.

Indian exporters could take advantage of changing consumption pattern in China, with a rising preference for CTC (Crush, Tear and Curl), ITA said after signing of a Memorandum of Understanding (MoU) with China Tea Marketing Association (CTMA), an apex tea association.

India exported close to 240 million kgs of tea in 2017. Russia, UAE, UK and Iran are some of the major markets for imports of Indian teas.

Shekhar Ghosh is consulting editor, Indoasiancommodities.com. He has edited and written for publications like Business India, Business Standard, Business Today, Outlook and many other international publications. He can be reached at shekhar.ghosh@indoasiancommodities.in.

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